With 2019 vinyl sales on track to outsell CDs for the first time since 1986, we are increasingly living in a world where old-school, slow and niche forms of media
We are faced with a radically new social paradigm. Consumers are getting smarter and demanding a higher level of experience. They want brands to treat them as individuals and not
Some truths about IA for content marketing. One of the biggest fears surrounding Artificial Intelligence (AI) is that it’s going to put us all out of a job. To be
Post technocreativity The advertising world is undergoing a major revolution. Over the last decade, it’s become apparent that the traditional model of advertising is no longer as effective or credible
There are already a ton of posts out there on the rise of voice search and how its impact is being felt by every sector, particularly the Digital Marketing sector.
In September of last year, the European Parliament approved of new legislation that would completely change the way in which we approach copyright online. It was a day that large
Advertising is not dead, and I guess nobody, seriously, thinks it ever will be. But the once-shining star of the promotional mix is certainly in trouble. Some feel the crisis
April. The 2016 annual results report from Amazon, determines its growth is driven by AWS, whose net profit has doubled compared to the previous year. However, there is one piece of
User digitization and the rise of more agile players (fintech) are forcing investment banks to reconsider their range of services with the aim of satisfying clients that are demanding a
Kristian Gjerding is the founder and CEO of CellPoint Mobile, a technology platform that provides mobile-first commerce and payment solutions for global airlines and travel companies. He also leads Travel
Path: “A path is a long strip of ground which people walk along to get from one place to another”. Collins Dictionary. Going from one place to another. This is
Data scientists have really came into their own in recent years. As predicted nearly 10 years ago by the then chief economist at Google, Hal Varian, who stated in an
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