Rebel Thinking.
Dive into the world of Rebel Thinking to discover our research and analysis of the latest trends.
Trends and reflections from a digital perspective on marketing, innovation, technology and society.
Digital communication doesn’t overcome cultural differences
26 February 2020Nowadays, due to globalisation and a rise in self-employed workers, teams have become more international. It can sometimes be a…
How big business is answering the question of profit vs planet
19 February 2020We’re living in the age of the Impossible Burger, of activist brands like Patagonia and Lush. It’s an era of…
From Agile Training to Business Agility: Changing the future of organisations
12 February 2020According to the 13th Annual State of Agile (2018), up to 97% of companies surveyed in a global sample reported…
Five trends that will define society (and business) over the next decade.
6 February 2020It seems like only yesterday that we shared a post on our old blog with “The possible or distant trends…
5 digital challenges for CEOs in 2020
31 January 2020Digital isn’t cool any more. Yes, our mobile phone screen time averaged 3.15 hours in 2019 but fake news, privacy…
What happens when you kill Territorio Creativo? Good Rebels 3 years later
17 January 2020“If people like you, they’ll listen to you. If they trust you, they’ll do business with you.” Zig Ziglar Once…
Digitising Marketing in the Industrial Sector in 2020
14 January 2020I’m an optimist. I’m also a digital optimist. However, that doesn’t stop me from seeing that digitalisation, in the marketing…
How to Apply Machine Learning to Customer Feedback
19 December 2019We are all aware of the benefits that a good Google review has for our business. On one hand, it…
Slow down your media consumption
13 December 2019With 2019 vinyl sales on track to outsell CDs for the first time since 1986, we are increasingly living in…
Marketing Performance – Turning Goals Into Plans
5 December 2019A goal without a plan is just a wish. Antoine de Saint-Exupery There’s absolutely nothing wrong with dreaming, but there…
Seven things you need to know to stay ahead of the game in social and digital in 2020
25 November 2019We are faced with a radically new social paradigm. Consumers are getting smarter and demanding a higher level of experience.…
Your employees, your brand: the empowerment of brand ambassadors
18 November 2019Why work on the personal brand of your employees to generate greater brand awareness? The rules have changed and it’s…
