Trends

In early July 2023, Meta launched Threads, an ace up its sleeve to be the clear competitor to X (formerly…

September is that month when it’s time to buckle down and become one of the top brands. So, let’s go…

When did marketing jargon take over HR? It’s hard to tell, but the employer brand, the employee experience and the…

With 2022 in the rear-view mirror, it’s time to prepare new marketing strategies for the year ahead. We don’t have…

The World Cup is one of the greatest spectacles on earth, and, for a month, it’s practically all we’ve been…

“Computers are useless, they only give you answers.” — Pablo Picasso.  In marketing communications, it is well known that creativity…

BeReal? What’s that? The “post-vacation reset” is never easy. After these not-so-busy weeks in which we’ve spent more time on…

We said it a few months ago, and we’ll say it again: despite the expectation it’s generating in the marketing…

-4,499 B$. That was the difference in the contribution of travel and tourism to worldwide GDP between 2019 and 2020.…

To some, pure science fiction; to others, a huge leap in how we engage with the digital world. Either way,…

Many moons ago the ad man had the golden ticket. Being able to produce jaw dropping, crowd stopping adverts that…

Just a few weeks before the end of 2021, all marketing departments are starting to think about their strategies and…