Digital Marketing
“Marketing is no longer a question of what you can produce, but what stories you can tell.” Seth Godin
Social Media Trends for Back to School 2023
28 September 2023September is that month when it’s time to buckle down and become one of the top brands. So, let’s go…Will digital content (at last) replace TV? Yes, but no.
14 September 2023Almost 10 years ago, I started thinking about how digital content coexisted with TV consumption and how we could measure…Media planning, the Achilles’ heel of the sector
18 July 2023Let’s be honest: budget allocation among different digital channels often becomes a repetitive task based on intuition and limited concrete…Maximizing ROI: A comprehensive roadmap for AI and martech in B2B digital marketing
20 June 2023The B2B sector is undergoing a seismic shift as digitalization continues to reshape traditional business practices. Gone are the days…Conversational Marketing: Discover the potential and how to implement it successfully
20 May 2023In the last few years, conversational marketing has proven to be a powerful tool for strengthening the relationship between users…Digital trends that will leave a mark in 2023
26 January 2023With 2022 in the rear-view mirror, it’s time to prepare new marketing strategies for the year ahead. We don’t have…How to boost the visibility of your business through local SEO strategies
23 June 2021Have you realised how we no longer talk about the smartphone revolution? Mobile devices are so integrated in our day…Understanding the generation that makes wellbeing digital
17 May 2021Since the beginning of the pandemic, the concept of wellbeing has taken on a whole new life, especially for digital…Advertising strategies for a cookieless world
6 May 2021In the last few weeks, many businesses will be feeling unsettled about the ad industry news around cookies. The main…3 non-trends in performance marketing for 2021
23 February 2021It’s always the same story: as soon as the new year starts, we find ourselves immersed in a string of…Discover the Zen Gen universe
4 November 2020At Good Rebels, we have discovered a generation that is busting myths about digital, and it’s not the one you…Re-launch your marketing strategy for a COVID-19 world
29 June 2020Get ready for the Re-Launch phase after COVID-19 with #RebelThinking