To go or not to go micro: the pros and cons of microservices

16 · 08 · 2018

By Daniel Requejo

You’ve probably heard people talk about microservices before. You’re probably sick of hearing about them. Maybe you’re not sure you totally understand the concept. If that’s the case, this week’s

How your business can harness the power of marginal gains

09 · 08 · 2018

By Simon Burslem

The marginal gains theory has revolutionised the sports industry. Most notably, Sir David John Brailsford CBE (performance director of British cycling) adopted this theory in order to effectively break down

Why you shouldn’t bother building an app

19 · 07 · 2018

By Natasha Morrison

It’s 2011, picture the scene; Adele’s ‘Rolling in the deep’ is top of the charts, #planking is still a thing, Prince William and Kate Middleton have exchanged their vows, and

Is GDPR poison for the AdTech industry?

12 · 07 · 2018

By Juan Luis Polo

“AdTech is a system designed to share personal data as widely as possible, intended for a world without regulation. But it is unable to comply with the law concerning the

If you’re not mobile-first, you might already be second

05 · 07 · 2018

By Daniel Díez

Technology is evolving fast. Mobile devices are both a catalyst and a consequence of digitisation and Digital Transformation. They have democratised the process of technological innovation by making it more

Why social media is the heart of digital marketing

28 · 06 · 2018

By Eleazar Santos

Today’s trending topic is data. Let me rephrase that; today, what’s at stake, is data. Increased media consumption has lead to an undeniable shift towards more measurable, more personal interfaces

Why LinkedIn is the ultimate amplifier

21 · 06 · 2018

By Olga Torras

LinkedIn is revolutionising the job market. Following on from the success of popular job seekers websites like Monster and Reed, LinkedIn went one step further, establishing the first professional social

Why Smart Social eats digital strategy for breakfast

08 · 06 · 2018

By Raúl del Cuadro

Work smarter, not harder At Good Rebels, we’re proud to be social. Given the current climate, some may view a public proclamation of our love for social media as controversial.

Marketing in the blockchain era

31 · 05 · 2018

By Fernando Polo

Mired in scandals and concerns about viability or sustainability, cryptocurrencies are fighting to gain their place in the business world. But no one can deny that the technology behind it

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