“AdTech is a system designed to share personal data as widely as possible, intended for a world without regulation. But it is unable to comply with the law concerning the
Technology is evolving fast. Mobile devices are both a catalyst and a consequence of digitisation and Digital Transformation. They have democratised the process of technological innovation by making it more
Today’s trending topic is data. Let me rephrase that; today, what’s at stake, is data. Increased media consumption has lead to an undeniable shift towards more measurable, more personal interfaces
LinkedIn is revolutionising the job market. Following on from the success of popular job seekers websites like Monster and Reed, LinkedIn went one step further, establishing the first professional social
Do you have a ‘man on the moon’ moment? When you can remember exactly where you were, and what you were doing. Too often these moments are tragic; the death
Work smarter, not harder At Good Rebels, we’re proud to be social. Given the current climate, some may view a public proclamation of our love for social media as controversial.
Mired in scandals and concerns about viability or sustainability, cryptocurrencies are fighting to gain their place in the business world. But no one can deny that the technology behind it
In 2009, after the financial crisis, Good Rebels – founded by my brother and sister – was struggling. Having left my previous job, I decided to join them to try
Influencer marketing is not a new phenomenon. Over the past few years we’ve become used to seeing brands collaborate with celebrities and online influencers, leveraging their popularity with consumers to
Within two years, experts predict that more money will be spent advertising on social media than on the entire TV ad market combined. But while brands are busy pushing ads,
Defining crowdsourcing Crowdsourcing is a bit like outsourcing, except instead of handing over control to another organisational entity, you’re relying on members of the public to innovate, gather information or
The modern office is not just multicultural and gender diverse, it’s multigenerational too. In fact, the workplace has always been multigenerational to a certain extent, but now more than ever
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