Advertising strategies for a cookieless world
In the last few weeks, many businesses will be feeling unsettled about the ad industry news around cookies. The main story being that the latest iOS release now enables users…
Reflections from a digital perspective on marketing, innovation, technology and society.
WhitePapers
Historias Damm: Fighting gender bias in the brewing industry with creativity
There are projects you look for, and projects that find you. The one we developed for Spanish brewery Grupo Damm for International Women’s Day belongs, undoubtedly, to the latter group.…
Twitch, the new streaming television
The way we consume content is totally different from how we understood it just a while ago. Beyond the struggle between video, on-demand platforms, and TV (if you can call…
How to use data to boost your business
While 2020 will be remembered as the turning point for a change in “mentality” amongst organisations globally, 2021 will be the year in which data-driven companies take the definitive step…
