CRO and the bottom end of the funnel: Estudio34 joins the Rebellion
When we announced 10 months ago that Aukera, one of the best independent web analytics companies in Spain, was joining forces with Good Rebels we anticipated that this move would…
Reflections from a digital perspective on marketing, innovation, technology and society.
WhitePapers
Black Friday: How to fight inflation in campaign costs
It’s no secret that November is a key month for brands to boost their sales. In what we know as the e-commerce event of the year, Black Friday and Cyber…
Beyond the hype: How will Web3 impact marketing?
Web3 is still making headlines even if we could say that the NFT hype is buried and the crypto winter cast a shadow over digital currencies. I strongly recommend reading…
Augmented creativity: a gift or a threat for your brand?
“Computers are useless, they only give you answers.” — Pablo Picasso. In marketing communications, it is well known that creativity can multiply the effectiveness and efficiency of campaigns. In fact,…
