How to use data to boost your business
While 2020 will be remembered as the turning point for a change in “mentality” amongst organisations globally, 2021 will be the year in which data-driven companies take the definitive step…
Reflections from a digital perspective on marketing, innovation, technology and society.
WhitePapers
UX in Agile, better with Dual-Track Scrum
When we talk about project management and planning in a broad sense, the famous waterfall model and its Gantt charts most likely come to mind. After all, it is the…
Digital Selling: B2B sales during COVID
Early on the development of our business, we made a guiding principle decision: Travelling to sell was expensive and wasteful.– Tom Searcy and Carajane Moore, How to Sell In Place:…
E-sports: the multi-million dollar sporting trend among brands
To say that e-sports is a trending industry is no lie, but perhaps a half-truth. E-sports have been “a thing” for a few years now, back in 2015 the industry…
