Projects.

Digital assets, qualified traffic and experiences that matter. Challenge, solution, results

In the four years collaborating with the luxury car brand Lexus, we have had the opportunity to work on multiple innovation and digital transformation projects. But the biggest challenge would not come until 2018, when we had the opportunity to design and develop a conversational technology bot on Facebook Messenger for the brand.

González Byass is one of the largest winery groups in the world, being active in more than 100 markets. The company has been running for more than 185 years, so it needed to rethink its position in the digital environment. To achieve this goal, they contacted Good Rebels, an international partner that would boost their entire digital ecosystem and increase their conversions.

Engel & Völkers is a real estate agency specialised in luxury homes and flats. With more than 40 years of experience, it’s one of the most successful real estate agencies worldwide. But despite all its strengths, the brand had one challenge: to improve its organic positioning.

Pronovias got in touch with us after months of watching their organic traffic dropping. The brand needed to recover their position quickly through a series of strategic conversion-oriented keywords, and also to reduce their dependency on paid campaigns. All this, while boosting their growth in different countries.

Raventós-Codorníu has been making wines for more than five hundred years, being one of the oldest wine companies in the world. The group has fifteen wineries -with Codorníu as its flagship-, bringing together hundreds of brands of wines and cavas. After the 2020 closures, the brand took on the challenge of unifying its different wineries into a single business, with the aim of promoting internationalization.

Since its arrival in Spain back in 1996, IKEA has earned a place in our hearts and a spot in our homes. But, its competition is growing. In order to increase its presence and its status as a well-loved brand, IKEA gave us an exciting challenge: to build a credible and effective brand advocacy around the brand. We really couldn’t say no.

TheFork, commissioned us to plan an onboarding and subscription process that would optimise the flow of communications throughout the customer journey for all their new registrations, from the moment the lead is captured until they make a reservation. In parallel, we had to develop a recovery plan to revitalise the database of unproductive leads (leads that did not go anywhere).

Pepe Jeans London is renowned for its commitment to the fusion of styles and cultures— values that it has upheld since in 1973. As a global brand, it’s a challenge to maintain and adapt its identity and tone in all the markets where it’s active. They needed a new joint strategy to help strengthen their image (and in doing so, their presence) mainly in Spain, Italy, United Kingdom, France, Germany and Mexico, but also in other countries.

When we started working with Domino’s in 2019, they gave us the challenge of adapting their tone to a radically different generation target. To succeed among this audience it’s unthinkable to remain silent in the face of current social movements, so the communication strategy and style had to encompass all digital assets reflecting their values and concerns.

Sephora, one of the world’s most popular cosmetics chains, contacted us in search of a partner to do a complete strategic makeover, enhancing its digital strategy, fostering innovation and re-powering its digital assets. All of this without ever losing sight of the true essence of the brand: a unique and differential customer experience.

With a century-long history and an annual turnover of more than 30 billion dollars, American Express Global Business Travel is the world leader in corporate travel and the organisation of conferences and events. In Spain, the company has almost 1,000 employees and serves more than 500 clients. Given these figures, how could we help?

DIA is one of Spain’s benchmark retailers. But competition is fierce. Supermarket chains are constantly launching promotions in order to convert the consumer into a regular customer. In the midst of this “war of offers”, the differential value of the brand was being diluted. This is where we came in. We boost the ClubDIA App and move all members to the digital environment, with the aim of improving their user experience

Euskaltel has been the leading communications company throughout the Basque Country since 2015, ahead of both Spanish and global companies. To mantain its position in a sector with so much competition, Euskaltel realised that they had to make smart and fast choices in the digital area. How could they do that? Well, with the good ol’ data.

With a proven track record

  • Wina

    Wina

    Silver 2017

  • The Lovie Awards

    The Lovie Awards

    Gold 2016
    2x Bronze 2020

  • Awwwards

    Awwwards

    HM 2016,
    2x HM 2017
    HM 2018

  • PR Daily Awards

    PR Daily Awards

    Gold 2019

  • Eficacia

    Eficacia

    Bronze 2021

  • Laus

    Laus

    2x Silver 2016
    2x Bronze 2019

  • El Sol

    El Sol

    Silver 2019

  • El Ojo de Iberoamérica

    El Ojo de Iberoamérica

    Bronze 2020

  • FIAP

    FIAP

    Bronze 2014

  • Inspirational

    Inspirational

    Silver 2017
    2x Silver 2021

  • European Excellence Awards

    European Excellence Awards

    Winner 2018

  • European Search Awards

    European Search Awards

    Shortlisted 2018

  • Content Marketing Awards

    Content Marketing Awards

    Gold 2018

  • C de C

    C de C

    Gold 2018
    Silver 2019
    Silver 2022
    HM 2018
    HM 2019

  • Smile Festival

    Smile Festival

    2x Bronze 2015

  • Agripina

    Agripina

    Gold 2020