Diversity Hunger

No matter who you are and what you like, at Domino’s we are proud you have the choice. That’s why during pride week we launched DIVERSITY HUNGER. For this campaign, we didn’t care about promoting ourselves and instead chose to give visibility to our competitors.

It began on social media with love letters to our competitors in the delivery sector, and then we took the conversation to the streets with posters that celebrated freedom of choice… even when it comes to your favourite food chain, whether it was Domino’s or not.