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How we faced the COVID-19 crisis in Good Rebels
After two months of lockdown (and the ‘new abnormal’), it seems that we are beginning to see the light at the end of the tunnel after the COVID-19 health crisis.…
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Good Rebels reborn: Why we are buying Muskae and Kanvas Media
When we re-launched Good Rebels (formerly known as Territorio creativo) in 2010 we were deeply skeptical about how the marketing world was interpreting the Internet. Display, affiliation, and search engine…
What happens when you kill Territorio Creativo? Good Rebels 3 years later
“If people like you, they’ll listen to you. If they trust you, they’ll do business with you.” Zig Ziglar Once you’ve decided to start your business, branding is the best…
People, storytelling and rituals: this is how we built a strong organisational culture
I tend to say that organisational culture is a lot like personal charisma. Everyone agrees it’s important to have, but it’s hard to define and difficult to deploy within a…
The reflections of a Rebel
The Christmas and New Year period is a time for over-indulgence (guilty!), a time for reflection, and a time for making resolutions for the year ahead. As a relatively new…
Automotive and women: Mad Maxine Study
Automotive is a man’s world, at least that’s we’ve been led to believe. But, when it comes to the use, purchase and enjoyment of cars by women, what is the…
The magic (and ROI) of love in the workplace
When it comes to management and leadership, I truly believe that the most important question companies will have to consider revolves around how to ignite “intrinsic” motivations to drive their…
From employee to alumni: the end of an employment relationship is just the beginning of another
Alumni: a former member of a group, company, or organisation. Among all the stages in the relationship between employees and employers, perhaps one of the least discussed issues is the…
Why you need to create “Leadertarians” inside your organisation
In October 2009, a stalled project made us bow our heads to a client. After the 2008 crisis, we were on the brink of ruin. We couldn’t pay salaries and…
Human-centred organizations in a world powered by people
Good Rebels inspire their clients to become more human-centric.
