Good Rebels

That’s us. What more can we say?

Our experiment to make the 4-day work week a reality

Some days ago, our Alliance team decided to run a three month test at Good Rebels starting in July. This trial consists of implementing a 4-day week scheme with very…

Fernando Polo

8 July 2021

Good Rebels

Building a digital culture in a post-COVID world

If nothing gets in the way (fingers crossed), most Western countries will be rejoicing with COVID in the rear view and workers may be summoned back into their offices. Some…

Fernando Polo

21 May 2021

Good Rebels, Digital Transformation

Ads belong on Mars, women belong on Venus

In 2018, according to the International Labour Organisation (ILO), women were, on average, 26% less likely than men to be employed. Unfortunately, the marketing and advertising sector does not escape…

Marina Teba

8 March 2021

Good Rebels, Creativity

How we faced the COVID-19 crisis in Good Rebels

After two months of lockdown (and the ‘new abnormal’), it seems that we are beginning to see the light at the end of the tunnel after the COVID-19 health crisis.…

Fernando Polo

1 July 2020

Good Rebels

Good Rebels reborn: Why we are buying Muskae and Kanvas Media

When we re-launched Good Rebels (formerly known as Territorio creativo) in 2010 we were deeply skeptical about how the marketing world was interpreting the Internet. Display, affiliation, and search engine…

Fernando Polo

4 March 2020

Good Rebels

What happens when you kill Territorio Creativo? Good Rebels 3 years later

“If people like you, they’ll listen to you. If they trust you, they’ll do business with you.” Zig Ziglar Once you’ve decided to start your business, branding is the best…

Juan Luis Polo

17 January 2020

Good Rebels

People, storytelling and rituals: this is how we built a strong organisational culture

I tend to say that organisational culture is a lot like personal charisma. Everyone agrees it’s important to have, but it’s hard to define and difficult to deploy within a…

Fernando Polo

20 May 2019

Good Rebels

The reflections of a Rebel

The Christmas and New Year period is a time for over-indulgence (guilty!), a time for reflection, and a time for making resolutions for the year ahead. As a relatively new…

Greg Lee

10 January 2019

Good Rebels

Automotive and women: Mad Maxine Study

Automotive is a man’s world, at least that’s we’ve been led to believe. But, when it comes to the use, purchase and enjoyment of cars by women, what is the…

GoodRebels

3 August 2017

Good Rebels, Research

The magic (and ROI) of love in the workplace

When it comes to management and leadership, I truly believe that the most important question companies will have to consider revolves around how to ignite “intrinsic” motivations to drive their…

Fernando Polo

3 July 2017

Good Rebels, Management

Good Rebels

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Our experiment to make the 4-day work week a reality

Building a digital culture in a post-COVID world

Ads belong on Mars, women belong on Venus

How we faced the COVID-19 crisis in Good Rebels

Good Rebels reborn: Why we are buying Muskae and Kanvas Media

What happens when you kill Territorio Creativo? Good Rebels 3 years later

People, storytelling and rituals: this is how we built a strong organisational culture

The reflections of a Rebel

Automotive and women: Mad Maxine Study

The magic (and ROI) of love in the workplace

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Access the full report

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Good Rebels

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