Data & Analytics

Data and science; a structured way of looking at the future, obtaining information and supporting decision-making.

Attribution models 101

Some time ago (before joining the Good Rebels team) we answered the most frequently asked questions about attribution in Google Analytics on the Aukera website, and told you some great…
Data & Analytics

What’s next for Social Listening?

The Cambridge Analytica scandal has certainly made things a little more complicated when it comes to monitoring online conversations. Users are becoming increasingly concerned with protecting their privacy online and…
Data & Analytics
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