Customer experience is winning over advertising. Software is taking over the world. Digital is a state of mind.
Digital entrepreneur with more than 20 years of experience. Team manager and project creator. Repentant advertiser.
Engineer and designer. More than two decades mixing creativity and technology. I am a man of arts, science, motorcycles and cats.
Art, image and design is definetly my thing! Ten years ago I started in the world of UX and five years ago I created my own strategic design studio, a real adventure. I’m a father of two great kids and I always try to take moments to listen to some Rap/Hip-Hop (no Trap), watch series, take pictures (no selfies) and travel.
Risk and sea are in my DNA. I’m always wearing monochrome. My daughter and my wife are my priority. Clients and generating engagement are my thing.
Born and raised in Asturias (North of Spain), I’m a curious designer, minimalist to the core: I believe perfect design is in the chopsticks.
Purebred Madrilenian, passionate about design and illustration among many other forms of expression. When I am not facing the screen you can find me walking around, having a beer or lost in the countryside.