About us

Kind-hearted people who aren’t afraid to rebel.

There are more than 100 Rebels in Spain, the UK and Mexico helping our clients become more human-centred. Strengthening relationships with their customers, their employees and with society. Designers, strategists, creatives, community managers, UX experts, data analysts, programmers… bringing ideas to life.

1.
Hybrid DNA.

Design meets technology, logic creates magic, data fuses with creativity. Consultancy and agency blended seamlessly.

2.
Global, yet agile.

4 base camps across the globe – operating as one team. We flex and fit with our clients’ needs.

3.
Heart and soul.

Engaged, passionate professionals – we care about the dreams of others.

4.
Enablers.

We learn, share and empower our client’s teams to make things happen.

We ask why. We apply collective intelligence. We make things happen.

MEET THE REBELS

Thinkers, Leadertarians, analysts, creatives, entrepreneurs. Rebels.

Antonio Mas

Digital entrepreneur with more than 20 years of experience. Team manager and project creator. Repentant advertiser.

Carlos Baratech

30+ in business development and financial areas. I’ve always viewed the financial area as business support. 8 years in Latin America and still in love with Chile.

Daniela Ferrer

15+ years in consulting and business development. Big picture thinker & doer. I started my Rebellion in 2015 in Mexico and continue it in Barcelona. Yogini and mother of 2, I love art and moving around on my bike.

Fernando Polo

20+ years in digital. Still optimist. Long-term thinker-doer. Innovation, creativity, … framework architect. Husband, father and muso.

Mari Cruz Polo

The good: the common. And the people: at the centre.

Javier Domingo

Art, image and design is definetly my thing! Ten years ago I started in the world of UX and five years ago I created my own strategic design studio, a real adventure. I’m a father of two great kids and I always try to take moments to listen to some Rap/Hip-Hop (not Trap), watch series, take pictures (not selfies) and travel.

Juan Fran Vaquero

Creative with more than 20 years of experience. Executive Creative Director of Good Rebels and Program Leader of strategy and creativity courses. I love street food. Shall I recommend you a place to go?

Juan Luis Polo

A lone wolf who has discovered the magic of belonging to the group. Founding partner at GR and corporate president. Storyteller in his spare time.

Kevin Sigliano

I have always been rebellious and first defined the concept of “Good Rebels”. Entrepreneurship and Digital Transformation. +20 years of digital business consulting experience. My 5 kids and teaching are my passions.

Kike Valdenebro

Engineer and designer. More than two decades mixing creativity and technology. I am a man of arts, science, motorcycles and cats.

Luis Jiménez Penick

After more than two decades of stable relationship with Digital Marketing I believe less in dogmas and more in people. I approach life with the duality of being half Spanish, half US citizen so I always try to understand both sides of a story.

Mar Castaño

20+ years of observing, analysing and interpreting data for answers. I try to always have a smile on my face and enjoy the simple things.

Rafa Jiménez

Digital entrepreneur since 1992. Rebel since Dec, 2019. I dabble in music, and writing. Consumer of all arts. Bikes before cars. I like to think that I like to think.

Pedro Jesús González

Since I was a child I’ve always asked myself about ‘why’s and ‘what for’s. I’ve travelled half the world. In GR I help build strategy for our client and ourselves.